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Costa Mesa Company hiring Digital Sales & Marketing Manager
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- Published on Thursday, 26 April 2012 07:05
By: Ellen Henderson
Your OC AMA likes to share marketing positions open right here in Orange County. Here's one we just heard about yesterday!
Mobile Milestone: Facebook's Acquisition of Instagram
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- Published on Tuesday, 24 April 2012 07:03
By: Craig Cooke
The first decade of the 21st century was filled with mobile advocates crying wolf saying, "This is the year for mobile!" Then, each year passed with a disappointing sigh. In 2007, the iPhone hit the market and the real mobile revolution started to gain traction. The iPad came on the scene in 2010 and was seen by many (including myself) as a game changer. These two devices have made the dream of ubiquitous mobile computing a reality. Recently, this mobile-driven ecosystem hit another major milestone–the acquisition of Instagram by Facebook for $1 billion.
Instagram is a photo sharing app that launched just two years ago on the Apple app store. More than 27 million iPhone users had registered under the Instagram platform alone and the company just launched their Android version. A simple photo-enhancing and sharing app meant to run on mobile devices has just been valued and acquired for ONE BILLION DOLLARS. Yes, I'll say it again and write it out differently - $1 Billion Dollar$$$$. Check out this history of Instagram [INFOGRAPHIC].
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Your Website's Annual Checkup
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- Published on Tuesday, 17 April 2012 07:03
By: Scott JohnsonMobile Design: Less is More
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- Published on Thursday, 19 April 2012 07:16
By: Christie Brockhage
I recently attended "An Event Apart" conference for Web designers. It was fascinating to hear about the challenges and the innovations in the Web design world. Instead of the mindset of designing for the Web and then shrinking it down to fit for mobile...shift your thinking and start from the mobile design and expand that design to the Web.
Keep your design simple and easy to navigate. Focus on what your user wants, starting from the mobile experience and expanding your design from there to tablet and Web. "An Event Apart" has shared one of their outstanding sessions, in its entirety, online. In this session, Luke Wroblewski shows why why Web applications should be designed for mobile first. Watch the session here.
Your challenge: create simple mobile designs that provide a positive user experience!
About the Author:
Christie Brockhage is the director of business development for Vitamin T, a division of Aquent. Vitamin T is the talent agency for digital creatives, providing designers, front-end developers and copywriters to mid-sized companies and ad agencies on a contract basis.
Add a comment4th Annual CSUF AMA "Biggest Mihaylo College of Business Tailgate!"
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- Published on Thursday, 12 April 2012 07:02
By: Ellen Henderson
The OC AMA is proud to sponsor a great event coming up with CSUF AMA! Join Orange County marketing and business professionals for networking and fun at an Angels game.
Food, including burgers, hot dogs, tailgate snacks, soft drinks, water, and about two beers per person will be provided (usual mix is Corona, Miller Light, etc). You will also receive a voucher for a free Angels hat, which you can pick up at guest relations. Last year there were 150 people and they are looking to set a new record.
Check out all the details here and register today!
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